---
title: "Campaigns | Leama Help Center"
description: "Build an outreach campaign around a target profile and review it before prospects are added."
canonical_url: "https://leama.ai/help/outreach-campaigns"
md_url: "https://leama.ai/help/outreach-campaigns.md"
last_updated: "2026-08-21"
---

# Campaigns
Build an outreach campaign around a target profile and review it before prospects are added.
Campaigns turn an approved target profile into a repeatable outreach workflow. The profile supplies the fit context; the campaign holds the messages and the prospects selected for outreach.
## Before you create a campaign
- Make sure the target profile describes the companies and buyer roles you actually want.
- Review the prospects that will enter the campaign. Qualification is a starting point, not permission to contact someone.
- Connect at least one healthy inbox before you expect messages to leave the workspace.
## Review the sequence
Read every drafted step before activating the campaign. Check the promise, tone, links, sender identity and any personalised fields against the prospect record.

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